Financial industry regulations in the UK aim to uphold the soundness of the markets, ensure healthy competition, and protect consumers with fair products and services.
However, in the post-Brexit environment, UK regulators have pursued new legislation to ensure the industry remains competitive on the global stage–with important implications for consumer identity and authentication standards.
Financial Services and Markets Act (FSMA)
The Financial Services and Markets Act (FSMA) was a landmark piece of legislation enacted by the UK parliament in 2000. The Act established the Financial Services Authority (FSA) as the single regulatory body overseeing the country’s insurance, banking, and investment sectors. The FSA replaced the multiple self-regulatory bodies that had previously overseen the finance industry.
The FSMA has been amended several times over the years. In particular, the Financial Services Act 2012 significantly reformed the regulatory framework established in the initial FSMA in response to the 2008 financial crisis. It abolished the FSA, replaced it with the Bank of England’s PRA, and created the FCA to oversee the conduct of UK financial services providers.
Overall, the FSMA has significant implications for identity management and financial service providers’ responsibility to protect customer digital identities. The FCA and BoE’s PRA have used the regulatory powers granted to them under the FSMA to establish rules and guidance that aren’t explicitly detailed in the Act while enforcing further legislation to uphold fair and transparent financial markets.
For instance, the FCA is responsible for enforcing Anti-Money Laundering (AML) and Counter-Terrorism Financing (CTF). These regulations require financial service providers to implement robust identity verification mechanisms to comply with Know Your Customer (KYC) and Customer Due Diligence (CDD) requirements.
Future of Payments Review
The Future of Payments Review, published in 2023, was commissioned by the UK HM Treasury and evaluates what payments will look like in the coming years. It provides recommendations to help the UK bolster its fintech competitiveness, encourage frictionless digital payments, and stay at the forefront of retail payments as the landscape evolves.
The Review was completed with input from around 150 stakeholders and roundtable discussions with fintech firms, Big Tech companies, telecommunications providers, consumer groups, regulators, retailers, and trade associations.
The major takeaway of the review is the author’s recommendation that the UK government establish a national payments strategy, citing the critical nature of payments to individuals and the overall economy, the ongoing investments in payments solutions, and the impact of payments on other sectors.
Regarding digital identity, the Review includes a recommendation to update the existing Strong Customer Authentication (SCA) requirements. The goal is to enhance customer convenience at purchase while combating fraud in digital transactions. The author states that greater flexibility for authentication requirements can result in a better customer experience and lower cart abandonment rates.
The Review recommends the FCA amend the current SCA guidance to become more outcomes-based, moving away from the strict technical standards set by the EU Payment Services Directive in the post-Brexit environment. In other words, this would allow organizations to take a dynamic, risk-based approach, prompting the appropriate authentication challenge based on a transaction's sensitivity.
Another evolution of digital payments regulation in the UK stems from the new reimbursement rule introduced last year. Starting October 7, 2024, the nation’s Payment Systems Regulator (PSR) will require all UK Payment Service Providers to reimburse customers who are victims of authorized push payment (APP) scams, which are now the number one threat vector in the UK and the EU.
UK Consumer Duty
In 2022, the FCA issued new rules for financial service providers to uphold consumer protection, referred to as the Consumer Duty. The rules came into force in July 2023 and are issued under section 139A of the FSMA. The purpose of releasing the new set of rules was the clarify the responsibilities of financial service providers in protecting retail customers and foster greater trust in the markets.
The FCA outlines a list of ten expectations for financial services firms under the Consumer Duty, including delivering positive outcomes for consumers, not exploiting customers’ lack of knowledge, communicating effectively with customers so they can make informed decisions, and considering customer needs at every stage of the financial product lifecycle, among others.
The Consumer Duty does not include explicit requirements for customer IAM. However, overarching themes of the Duty, like addressing foreseeable risks that could harm consumers and strengthening trust in the financial services industry, directly relate to such practices and help to tackle digital vulnerability.
Thus, the Duty has implications for a firm’s cybersecurity framework and the authentication mechanisms it has in place to prevent potential breaches and unauthorized access to sensitive consumer information.
UK Open Banking
Open Banking in the UK was established in paralel to the E.U.’s Second Payment Services Directive (PSD2), which came into force in 2018. It requires banks to allow authorized third parties to access customer accounts and payment information.
Open Banking hopes to increase competition in the financial services sector and encourage innovation in the space. Its core principle is that consumers can securely share their data with third parties. This gives consumers more control over their data and ensures they receive the best possible financial services and products customized to their needs.
Open Banking Limited (OBL) was established by the Competition and Markets Authority (CMA) to develop the standards and industry guidelines for the country’s open banking initiative. It does not have regulatory authority, though it does help providers implement open banking.
To comply with open banking standards, financial services providers must have appropriate consent management systems, authentication mechanisms, and access controls in place. These measures will ensure the seamless flow of customer financial data between banks and third parties while preventing unauthorized access.
Financial Conduct Authority Handbook (FCA)
The FCA Handbook is a compiled set of rules, guidelines, and provisions made by the FCA for financial services providers that operate within the United Kingdom. The purpose of the Handbook is to help firms maintain compliance and stay current on changing financial regulations.
The Handbook contains various modules and principles that explicitly state the requirements providers must adhere to in areas like client communications, financial crime prevention, and market conduct.
This includes multiple mentions of SCA requirements, which ensure firms have robust authentication methods in place to meet compliance, safeguard customer identities, and encourage trust in the markets.